- Zepto has introduced Apple products, including iPhones, iPads, AirPods, and accessories, promising delivery within minutes.
- The move follows over a million Apple-related searches on Zepto in two months, reflecting strong consumer demand.
Zepto, India's quick commerce platform, has expanded its electronics category by adding Apple products, allowing users to order iPhones, iPads, Apple Watches, AirPods, and accessories with deliveries promised within minutes. The move follows growing consumer demand for Apple devices on the platform.
Zepto CEO Aadit Palicha highlighted this trend in a LinkedIn post, stating,
“In the last 60 days, we had over a million searches from customers for Apple device products on Zepto. We listened!”
With this addition, Zepto's electronics assortment now includes over 5,000 SKUs from various sellers. The company also released a marketing campaign featuring a playful reference to Apple’s virtual assistant, Siri, with the question: “Hey Siri, define fast, super fast.”
Apple Product Pricing on Zepto
Apple’s latest iPhone models are now available on the platform. As listed on Zepto’s app, the iPhone 16 (256GB) is priced at ₹86,724, while the iPhone 16 Plus (128GB) is available for ₹82,900. The newly launched iPhone 16E has a ₹4,000 discount, bringing its price down to ₹55,900 from the launch price of ₹59,990.
Other Apple products include the iPad 10th Gen at ₹32,999, AirPods 4 at ₹10,999, and the Apple Watch SE 44mm at ₹25,900. Accessories such as the Apple 20W USB-C adapter and the Apple Pencil (2nd Gen) are listed at ₹1,299 and ₹10,999, respectively.
Announcing the launch, Palicha added,
“Today, I’m excited to announce the formal launch of Apple products on Zepto. Kudos to Zepto’s exceptional electronics team for pulling this off.”
Growing Demand for Apple in India
Apple has been witnessing strong growth in India, with iPhone sales surpassing $10 billion in 2024. The increasing availability of financing options and discounts has contributed to a growing customer base.
By introducing Apple products, Zepto aims to tap into this demand while strengthening its position in the quick commerce segment.
Edited by Harshajit Sarmah
